Third Party Leads
INFINITI provides Retailers with multiple Third Party Lead enrollment options as an effective way to expand reach and capture in-market shoppers beyond their own digital channels. By leveraging established automotive marketplaces and lead-generation platforms, these programs deliver sales-ready opportunities directly into the dealership CRM, often supported by quality controls such as de-duplication and validation. In addition, these structured offerings provide consistent sourcing and reporting standards. Incremental leads from vetted Third Party providers can help drive incremental showroom traffic, improve sales efficiency, and support stronger overall performance.